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Community Guidelines

The standards that protect expression, honest influence, creative ownership, and personal safety across the DRIP community.

Last updated August 14, 2026Pre-launch draft
Important: These are pre-launch guidelines. Reporting tools, appeal processes, age rules, and enforcement operations must be finalized before community features become publicly available.
01

The community we are building

DRIP is for fashion discovery, self-expression, thoughtful critique, collaboration, and commerce rooted in real context. People should be able to explore style without being reduced to their body, background, buying power, follower count, or perceived status.

These Guidelines apply to profiles, posts, photos, videos, comments, messages, communities, live events, challenges, product tags, and other participation on DRIP.

02

Respect people and identity

  • Do not harass, threaten, stalk, shame, or encourage abuse.
  • Do not attack people based on race, ethnicity, nationality, religion, disability, sex, gender identity, sexual orientation, age, body type, or another protected characteristic.
  • Do not sexualize minors or exploit vulnerable people.
  • Fashion critique must stay focused on the work, styling, product, or idea—not a person’s worth or body.
03

Keep fashion content safe

Do not post nudity, pornography, sexual exploitation, graphic violence, self-harm encouragement, non-consensual intimate imagery, or content that primarily exists to shock, humiliate, or endanger. Artistic and editorial context does not excuse exploitation or lack of consent.

Try-on images, closet photos, and fit posts must belong to you or be shared with permission. Automated media review and human moderation may be used to enforce safety rules.

04

Be authentic about ownership and influence

  • Share only content you created or have permission to use.
  • Do not impersonate another person, creator, designer, brand, or organization.
  • Do not buy or coordinate fake engagement, misleading reviews, counterfeit signals, or deceptive product claims.
  • Clearly disclose gifts, sponsorships, affiliate compensation, employment, ownership, or other material relationships.
  • Do not present edited, generated, or virtual imagery as documentary reality when that distinction would matter to viewers.
05

Products and commerce

Product tags must be relevant to the content and must not knowingly misidentify a product. Do not sell or promote counterfeit goods, stolen goods, regulated or prohibited items, fraudulent offers, unsafe products, or schemes designed to redirect users deceptively.

Do not spam shopping links. Commerce should add utility to the fashion experience and respect the audience’s attention.

06

Live events, challenges, and messages

Live programming and community challenges require the same standards as permanent posts. Hosts are responsible for titles, descriptions, participant conduct, product claims, and appropriate disclosures. Do not manipulate challenge participation or outcomes.

Private messages are not exempt from these rules. Unwanted solicitation, repeated contact after a clear request to stop, and sharing private conversations without permission may lead to enforcement.

07

Privacy and personal safety

Do not share someone else’s private contact details, precise location, identity documents, financial information, medical information, or other sensitive data without permission. Avoid posting real-time location details that create a safety risk.

Never pressure someone to provide body measurements, photographs, payment, or personal information. Report suspicious behavior instead of engaging with it.

08

Moderation and enforcement

Depending on severity, context, history, and risk, DRIP may reduce distribution, add a warning or label, remove content, restrict features, disqualify challenge entries, suspend an account, preserve evidence, or permanently remove access. Serious threats or illegal activity may be reported to appropriate authorities.

Users may report content or accounts. When appeals are available, they should identify the decision and explain why it should be reconsidered. Enforcement may evolve as the community and product develop.

09

How to participate well

Credit inspiration. Ask before reposting. Give useful critique. Welcome new voices. Disagree with ideas without attacking people. Disclose commercial relationships. Make room for experimental, cultural, adaptive, modest, sustainable, luxury, street, vintage, and other expressions of fashion.

If you are unsure whether content belongs on DRIP, consider whether it is consensual, honest, fashion-relevant, and respectful of the person who will receive it.